Tweet I’m not one to use punchy, attention-grabbing headlines, but couldn’t resist this time. What I’m referring to is that it’s never been so easy to “chat” with our customers online. And while I have seen a similar sense of things in other areas of marketing – offline networking, for instance, I’ll stick with what [...]
Internet Marketing Strategy questions
…questions that are useful to consider when figuring out your own Internet marketing strategy. Answer these honestly and thoroughly (indeed if you’re not going to bother doing that, you’d be better off not wasting your time)…
So what’s this Twitter lark?
Tweet About time I gave my view on Twitter and whether it’s something to be allocating your time to, or not! It can actually be useful for your business, I find. It’s wonderfully immediate, intriguing and potentially one of the biggest online timewasters available to procrastinators. Once the novelty passes, however, and this is likely [...]
Networking online as part of your Internet marketing strategy
Tweet While writing a section towards a thoroughly comprehensive guide to networking, this place can provide you with additional links, ideas, tips and resources, as well as sharing my own views and experiences – having built at least half of my client base from plenty of online networking activity. For me the Internet enables me [...]
Internet Marketing Strategy Action – 1
There a few important and fundamental areas that you need to look at, ideally before you spend a lot of time and money on your website, but even if you already have (as most of us will by now), then knowing what to do next is still vital to the success of your marketing plans.
Updating your website’s copyright date
Tweet One of the annual website maintenance tasks for early January can be to update the copyright notice on your website(s). This is obviously not urgent and can certainly be included when your website is next updated (you do update your website regularly, don’t you!), however some eagle-eyed visitors may just be impressed to see [...]
WordPress tip: Setting a different home page
Tweet As you can see on the Internet Marketing Action website/blog, the home page is a “static” page and not the usual list of the latest blogs. By telling WordPress to take your visitors to this “home” page, it appears more like a website. You do this, after creating the page that you want to [...]
