There are a lot of self-styled experts and gurus out there – perhaps most especially, of late, in the Internet marketing field (which of course now includes social media). Some of them do know their stuff, but many could learn a thing, or three – perhaps even just rolling up their sleeves and actually doing [...]
Updating Facebook from Twitter – selectively!
Just a quick post for those of you who want to select which of your Twitter updates then update your Facebook status. Updating from Twitter with everything is simple to do, but most of us, especially if we use Twitter and Facebook for different things, should be more selective! A young man in Oxford, Andy [...]
Be Sure of Your ReTweets
Some musings after recent having a retweet affect some people’s view of me, in a negative way. Now we all know that retweeting adds a sheen of being in the know, a helpful person, knowing who to follow, but we do sometimes need to consider just what that tweet we’re saying is worth our followers, [...]
Don’t plagiarise a good Internet marketer!
What a wealth of blog post topics today – just from keeping an eye on Twitter! S0 – what’s riled me now? And why would anyone plagiarise a good Internet marketer? To most of you this is not only obvious, but something you’d not consider doing anyway, but for the one or two who take [...]
Local SEO – local searches
If you sell to local people, or to those within a specific area, and especially if you want to reach people or businesses that will search for your service or product, and want it local – then for goodness sake include that in your keywords. Make it easy for the search engines to know this. [...]
Take the we-we test
It never ceases to amaze me just how many people talk about themselves on their websites. It’s all me me me, or rather, we we we. That’s not going to engage your visitor – your potential customer. What you should be doing is talking “you” – rethink the wording of your web copy and bring [...]
Internet Marketing Strategy – an overview
What exactly is an Internet marketing strategy? In very simple terms your internet marketing strategy needs to consider: Your clients – what do they want and do they actually use the Internet, how do they use it. Know your market. Your available resources – in time and/or money. If you have the time and inclination [...]
Setting up a blog with WordPress…
Well, the full title is actually “setting up a blog using WordPress, your own domain name and hosting”! Working with a few good business people this past couple of weeks has inspired me to create some step-by-step notes on how to set up and create a blog. Now for this I suggest WordPress, your own [...]
Coming soon…
Really detailed notes on how to set up your own blog. Having done a few in the past week or so, I thought I’d do some notes along the way. Now to polish those and set them free into the world so they can be helpful. First though, I’m testing out some extra plugins on [...]
