Klout Spouting or “Should I bother with Klout?”

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Tweet As it is kind of my job to know what works and what does not, I did join Klout to see what all the fuss was about, some time ago. And rapidly realised it was not a system reliably informing anyone of anything, quite frankly. It’s nonsense. And anyone that considers your worth by [...]

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Flash! Aaaarrrrgh

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Tweet Now I’m not sure that the title above will have worked quite as well as it did in my head (think Queen…) but anyway – you’ll be getting used to my odd ways by now! For many years Flash has been a pain in the behind for many sensible Internet marketers. Just this week [...]

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Get back here and play, you SEO marketeers, you

Tweet Last Thursday was my day for writing, so any avenue for procrastination was of course explored… Image by hartboy via Flickr Imagine my devilish delight when an email landed in the Blogmistress inbox suggesting that the sender could get me onto the first page of Google. It was too tempting to see just what [...]

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Email newsletters

Tweet Most of us receive many email newsletters every week – but how many do we bother reading? It seems to me that some are getting a bit beyond their original intentions – far to much “look at me” and not enough of what you want to read – less of the content that is [...]

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A more gentle approach to your Internet marketing

Tweet This is bothering me. People who set themselves up as experts, who suggest that they can tell people what to do when they don’t appear to be doing much of it themselves. How can that be? How can they possibly be credible when not joining in with the very people they are purporting to [...]

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Keeping it current

Tweet Yet more inspiration today! I received an email from an agency whose owner I know, within which they were selling their blogging platform – of course this is of interest to me and to many that I work with, so off I popped, following their link. Only to find that while they may well [...]

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Vanity SEO (search engine optimisation)

Exploring the nonsense that is Vanity SEO and why it’s pretty pointless if you want the Internet to bring you more business.

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Internet Marketing Strategy questions

…questions that are useful to consider when figuring out your own Internet marketing strategy. Answer these honestly and thoroughly (indeed if you’re not going to bother doing that, you’d be better off not wasting your time)…

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Networking online as part of your Internet marketing strategy

Tweet While writing a section towards a thoroughly comprehensive guide to networking, this place can provide you with additional links, ideas, tips and resources, as well as sharing my own views and experiences – having built at least half of my client base from plenty of online networking activity. For me the Internet enables me [...]

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Internet Marketing Strategy Action – 1

There a few important and fundamental areas that you need to look at, ideally before you spend a lot of time and money on your website, but even if you already have (as most of us will by now), then knowing what to do next is still vital to the success of your marketing plans.

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